Every so often in life, you are lucky enough to meet a person who you can completely trust to be the one you can turn to for advice on any specific subject. Should I ditch the band t-shirts now that I have passed 40 like the fashion advice blogs tell me to? (Answer: hell no). Am I wrong to feel so frustrated at my partner/child/parents’ behaviour? (Answer: probably not, but you still have to deal with it like a grown up, sadly). Should I quit my job to open up my dream shop selling gnomes? (Answer: do it, but make sure you have a decent business plan first, gnome boy).

Garden Gnome

When it comes to more technical questions, it can be even harder to separate the wheat from the chaff. There is just so much noise and so much jargon: Bitcoin, Blockchain, IoT, AI, Machine learning, cookie consent, security standards, accessibility and so very much more. What does it all mean? The Internet is a wonderful resource, but it can sometimes just make things worse by offering up too many answers, with no way of really knowing which one is the most appropriate for us. We are easily seduced by salespeople posing as experts, or frightened into spending money unnecessarily.

"We enjoy working with our customers; we recognise the importance of their work and of the industry and we are proud of what we do to support them. When our customers come to us for advice on technical questions (or on opening a gnome shop), we want to give them clear and honest answers."

To see things more clearly, you need a trusted friend with honest, reliable opinions.

We enjoy working with our customers; we recognise the importance of their work and of the industry and we are proud of what we do to support them. When our customers come to us for advice on technical questions, we want to give them clear and honest answers. We encourage them to ask us about things that don’t directly relate to any projects that we are working on with them. We will always give them our clear, honest opinion so that they can understand the issue in order to make the best decision possible for their Housing Association.

We pride ourselves on being informed and opinionated and we’re not afraid to share that opinion where it will be helpful. Many of our customers do not have a full time Digital department, but we want them to feel that they can trust us to fill that role honestly whenever they need advice and guidance. Critical to that trust is knowing that we will never try to sell you an expensive IT solution when the best and most practical solution for your needs lies elsewhere.

We are industry-leading experts in providing self-service technology to the Housing industry and have a breadth of skill and experience in providing affordable solutions to Housing Associations across the UK. We can use that knowledge to help you to differentiate the good from the bad, to discern the best value-for-money solutions from the rest and to identify the outcome that is right for you and for your customers.

We believe in honesty in all our dealings. In fact, it’s the very first entry on our list of company values. If you really do want our opinion on that proposed gnome shop, then trust us, we’ll be more than happy to oblige.

Photo by Sarah Mae on Unsplash